One of the biggest mistakes new business owners make is putting all their attention into building their business brand at the expense of their personal brand. Many of them don’t even realize they even have a personal brand to work with. If they do realize they have a personal brand, they treat it as secondary […]
Read More >>Welcome To The Wide World Of Marketing And Advertising
Marketing and advertising can easily become tethered to one method without thought on how many options you really have. There are so many ways to market that you can easily find what works for you and create your own special cocktail in your marketing plan. Let’s take a look at a few options you have […]
Read More >>Promotional Consistency: It’s More than Just Branding
Imagine, to your horror, a misaligned promotional post goes out during a peak shopping day. The conflicting post lists 25% discounts on all online shopping. But, the promotional called for 10%. Suddenly… you’ve got a problem. You could honor the mispricing and lose money. Or, backpedal and anger customers. There are no legal issues with […]
Read More >>Smart Ways to Start Saving for Future Retirement Right Now
You may be so busy working and paying the bills that the last thing you want to do is set money aside for your future retirement. If you’re blessed with an employer that matches your retirement contributions with each paycheck, consider yourself lucky. Still, keep in mind there is always room to save more. If […]
Read More >>Necessities for Productivity and Safety in the Industrial Workplace
Are you getting ready to embark on a new career at a shop or manufacturing factory? One of the first things you need to do is attend training and be informed about all of the facts regarding your employment. One of the main components of a productive workplace environment is safety. Not only should there […]
Read More >>Top 10 States Where It Pays to Have a Graduate Degree
Sometimes, it seems like the internet exists to convince you that graduate school is a waste of time and money. There are hundreds of blogs and articles exhausting the issue, explaining which reasons for attending grad school are inappropriate and which majors are the least effective at increasing your wealth and well-being. Yet, the truth […]
Read More >>The Entrepreneurship Test: Do You Have What It Takes to Run a Small Business?
As proven by failure rates — which, at last measurement, show that only about 20 percent of new businesses survive their first year — not everyone can be an entrepreneur. So, here’s the big question: Can you? You don’t have to have an MBA or 50 years of industry experience to succeed as a small-business […]
Read More >>Getting Your Home Exterior Ready for Spring
Spring is closer than you think. It may not feel like it, but warm weather and backyard fun is just around the corner. The only problem is, your house is nowhere close to being ready. The sidewalk salt stains, decomposing leaf pile on the porch, and brown grass are all just waiting to crawl out […]
Read More >>Top Affordable Travel Destinations for 2018
If you’re like many people, the start of the new year likely got you thinking about where you would love to travel to in 2018, and how you might go about affording these trips. A great way to get more holidaying done in the year when you have a limited budget and/or are trying to […]
Read More >>